About
TAGS is a groundbreaking jewelry and accessory retailer with a fresh approach to each aspect of the customer experience. All TAGS brand merchandise is designed and manufactured to be sold exclusively in our TAGS concept shops. The product, the store design, the merchandise presentation, and the customer service model have been developed to bring fashion excitement, top quality product, and superior service to the airport customer.
TAGS fashion-focused merchandise features our own brilliant Swarovski cut crystal jewelry line, sophisticated optical wear, crystal accessories and time pieces. Exclusive new jewelry collections are introduced twelve times per year keeping the TAGS merchandise presentation at the forefront of the latest trends. Dynamic jewelry designs in colors to complement the season’s fashions are a hallmark of TAGS concept shops.
In addition to the signature lines of jewelry and accessories, TAGS will bring Denver International Airport’s visitors our complete line of private label leather goods. Buttery soft leather bags with stitch detailing and fine craftsmanship that rivals the quality of Prada, Dooney, and Dolce will be available at one third of the designer price. The TAGS brand attracts customers who appreciate superior quality and understand value.
The TAGS logo nameplate is incorporated into the design of each handcrafted bag to enhance brand recognition and to build repeat business. TAGS Evolution has reinvented the retail experience by integrating store design, merchandise presentation, and product design to make the customer experience comfortable and convenient. The straight forward and easy to understand pricing system developed by TAGS makes shopping for jewelry and accessories a pleasure for shoppers of all ages and income levels.
Philosophy and Store Design
With the promise of always being at the forefront of fashion trends, TAGS brings forth the first truly modular retail store. All of your design elements are made with only the finest and most durable component materials available. Out wall unit, showcases and even register areas are built with the idea that in order to stay fresh, things change. This allows TAGS to stay on the cutting edge of sophistication and style today, tomorrow, and more many years to come.
Our storefront display pillars are designed to emit radiant shades of light from within and change colors as seasons change. Equally exciting – and fitting with our commitment to change – is the fact that we even change the graphics is our large wall plasma screens each day. This further ensures that TAGS stays at the absolute height of the fashion curve.
TAGS Demystified
With this straightforward, easy to understand approach to retail design and pricing, shopping for jewelry is no longer an intimidating and time-consuming process. At TAGS, 80 percent of our items are strategically categorized into price points of 20, 40, 60, 80, and 100 dollars.
With this innovative price structure, customers entering the store immediately see dozens of items at their desired spending level by simply matching the custom TAGS label to our straightforward pricing cards mounted at convenient intervals around the store.
It is easy to see how this program facilitates speed of service, while sill giving customers with more time the enjoyment of browsing hundreds of simply magnificent and limited-edition styles. Additionally, with the strength of our world-wide partnership agreements, TAGS is proud to deliver quality and fashion at prices roughly half of what you would find at other retail stores.
